Christmas TV Ads 2018

Can Anyone Better the John Lewis Advert?   It’s that time of year again when, as soon as the embers die down on the bonfires, the Christmas TV ads appear. As video marketing goes, this is like the World Cup and the Superbowl rolled into one.   The all-conquering...

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When Video Marketing Goes Wrong

Video marketing is undoubtedly the most effective way for your brand to engage with potential customers, but sometimes it goes wrong. Whether the company misjudges the mood or takes its eye off the ball when it comes to its target audience, even some of the...

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How Online Video Content Affects the Brain

  Here at Big Zoo, we love making video content and we’re passionate about telling you why you need it for your business. We’ll let you know all the facts and figures about how your potential clients react to videos and how it’s the single most-effective...

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The Most Popular Christmas TV Advert of 2017

  Despite going up against established Christmas TV advert giants, the most popular festive commercial of 2017 has been named as Aldi’s Kevin the Carrot campaign.  Forget Moz the Monster from John Lewis or Marks and Spencer’s high profile tie-in with Paddington, the German supermarket’s vegetable...

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